The logistics and transport company Movebybike has entered into an agreement with Hellofresh Nordics regarding advertising on 14 electric cargo bikes in Köpenhamn and Malmö in 2026. The campaign includes 10 bikes in Köpenhamn and 4 in Malmö and runs from 1 January to 31 December.The collaboration builds on the parties' partnership in sustainable last-mile deliveries. According to the company, the deal constitutes a significant part of advertising revenue for Movebybike in 2026.